Weekend Journal: Know Your Nerd Audience
One benefit to being part of a large(ish) corporation is purchasing power (not super large, but big enough to turn a head or two). You get lower part costs, you get more guarantees of delivery and you get better support. And sometimes as part of support, you get to talk to some very smart people (hardly exclusive to when you’re an important customer). Well, let me back up a little bit. Sometimes you get to talk. And sometimes you only get to listen. My issue comes up when vendors come in and say they want to talk. That they want to have a ‘conversation with their valued customer’…and then proceed to plow through slides that you have no interest in. This happens all the time and I dutifully sit through them, especially if they’ve bought me lunch (I can be bought with food, doubly so for good food). My problem…