December 2011

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Designed to Fail

Designed to Fail

How many of you have had this conversation? “I remember my grandma’s old Buick. That thing was built like a tank. You could hit a tree and barely leave a dent and drive away.  These new cars just fall to pieces.” In my case, I usually hear this from my father-in-law, when defending his own elderly Buick ownership. And to some degree, he is correct. Newer cars can be totaled at lower speeds, but it is on purpose. For the 50th anniversary of the creation of the Insurance Institute for Highway Safety, they staged a test to demonstrate how much car crashes have changed in that time (Warning: a very lovely car was destroyed to make this point). Insurance Institue for Highway Safety Photoshoot from Billy Hunt on Vimeo. Watching the video, your nostalgic friend/relative seems right about those old cars. The Bel Air comes out of the collision looking much […]